I heard the news on Twitter from an unexpected source: @marleematlin. I happened to browse Twitter and caught her tweet. It’s great to have someone with her name speaking out about Netflix’s lack of captions on streamed movies. Like it or not, celebrities can make things happen a little faster than as ornery folk.
Netflix responded to the caption issue in its blog. While I appreciate the company’s action to deliver captions in 2010, I take issue with a few things:
1. Silverlight: “Reed Hastings (Netflix CEO) is on Microsoft’s Board of Directors.” No wonder why Netflix is only looking at Silverlight instead of what’s best and fastest. Heck, I captioned my own YouTube video. Also see http://www.codeplex.com/amp. Besides, Microsoft hasn’t implemented all of the SAMI specs.
2. A year? Really? Even the major TV networks caption full-episodes. Hey, Hulu even does some!
Pshaw. Give us a better answer, Netflix. Not looking at the gift horse in the mouth, but the fact you’re letting your own “constraints” affect customer service.